How to track SEO success

Before we dive into how to do SEO, it’s worth taking a minute to understand how to track and measure SEO performance. This is never easy, and what we’ll cover here is a very high-level overview. 

Organic traffic
Let’s start with the obvious one. If organic traffic is going up, you’re doing something right. You can track this in GSC for free. If you don’t have access to GSC, sign up for a free Ahrefs Webmaster Tools (AWT) account. Then plug your domain into Site Explorer for an estimate. 

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